What treasure cars can we look forward to at the 2023 Guangzhou Auto Show?
The 21st Guangzhou International Automobile Exhibition in 2023 will be held at the China Import and Export Fair Complex from November 17th to 26th, 2023 The exhibition period for the automotive parts and accessories, automotive modifications, and new technology themed exhibition areas is from November 17th to 20th, 2023 This years Guangzhou International Motor Show will use the newly completed International Conference Center, with an exhibition area of 220,000 square meters, a total of 1,132 exhibition vehicles, and 59 global premieres Which treasure cars are you looking forward to? Guangzhou Motor Show opens today! Numerous debut vehicles unveiled
Guangzhou Auto Show: Geely Polestar αT5 and Lynk & Co R7 Released
Arctic Fox αT5
This car was launched at the Guangzhou Auto Show.
Below are some related live pictures. The appearance of this car doesn’t seem to have a very high “cost-performance ratio”.
There is no screen in the front row, no instrument panel, only a HUD (Head-Up Display), which I guess is used to display some basic driving parameters.
This car is positioned slightly higher than the Arctic Fox Koala. The price has not been released yet, but it is estimated to be around 150,000 to 200,000 yuan…
The front headlights of this car do have a bit of a fox-like taste, in my personal opinion.
The interior of the car is well done, even the backrest of the front seats is wrapped in a soft material (when pressed with my hand, it noticeably sinks in). The space is also quite ample, with good headroom, legroom, and lateral space. The only issue is that there is a slight bulge in the middle of the rear seats.
The key point is that the torsional stiffness of this car’s body directly reaches 47,000 N·m/deg, which is much higher than that of the same level of Volvo… And it is said to be on an 800V platform, charging 300 kilometers in 10 minutes.
If the price is just over one hundred thousand yuan, it represents a new level for the new energy vehicle market next year. New energy vehicle companies who want to make money will have to change their minds and survive first. Currently, not only are there many domestic new energy brands, but they are also crazily launching new models, further intensifying the competition in the new energy market.
Feivol R7 2024 Model
Also unveiled at the Guangzhou Auto Show on the 17th, the price is indeed astonishingly… low.
At 18.99-22.99 million RMB, it’s worth noting that the previous Feivol R7 was priced at 27.99-38.99 million RMB, positioning itself as a high-end series higher than the F7.
The 2024 model, priced at 22.99 million RMB, compared to the 2023 model (released in February of this year) priced at 31.99 million RMB, has upgraded its pure electric range, upgraded to the Bach cabin, and upgraded its assisted driving. The rest of the configuration remains mostly unchanged, but it is now 90,000 RMB cheaper, completely abandoning the mid-to-high-end strategy and going directly to a price range of around 200,000 RMB.
The rear legroom is spacious enough to cross your legs… the interior of the car doesn’t seem to be much worse than luxury cars priced at four or five hundred thousand RMB.
With the prices of the 2024 Feivol R7 being so low, it is estimated that if the Feivol F7 were to release a 2024 model, the price would be even lower, starting at 150,000 RMB, which is not impossible…
Today, while looking at the car, I also encountered a “complaining” car reviewer who had just bought a Feivol R7 for only a few hundred thousand RMB, saying that this was a bit too much, and that the price was outrageously slashed. Are they not afraid of collective lawsuits from existing car owners…
But I can understand. If they didn’t slash the prices, they wouldn’t be able to sell. They can’t let the brand disappear just to maintain a mid-to-high-end image.
But Feivol has already lowered themselves, starting to operate in the 200,000-300,000 RMB price range. The Feivol series can also be comfortably priced between 150,000 and 250,000 RMB.
In the end, I don’t even know what the price will be when Xiaomi’s car comes out in February next year.
Recently, Xiaomi’s car has already been hyped up on Douyin (a social media platform in China). I saw those stock big V influencers using large screens to explain why Xiaomi’s stocks are worth investing in… they said you should buy now because the cars will sell like crazy… they even said they expected to sell 100,000 cars in the first month…
People who went to Beijing to see the Xiaomi cars leaked some information, saying that the entry-level Xiaomi car will cost 300,000 RMB, while the top-of-the-line version will reach 400,000 RMB, ready to compete with other brands.
But this could also be a diversion, raising the expectation of the general consumer for Xiaomi cars (the name has already been confirmed).
Then, Xiaomi will say that with such great configuration, similar to other brands, the price will be between 249,900 and 299,900 RMB.
Lei Jun, the CEO of Xiaomi, also said that he promises Xiaomi cars won’t make any profit, it’s just to give back to Xiaomi fans, no profit in the early stages… so, as long as you are a Xiaomi smartphone user, there will be discounts of up to 3,000 RMB. (In reality, any new force, like the Ideal ONE car that recently launched, doesn’t make much profit, because car investment is a heavy asset, with huge upfront costs. Only when it reaches a sales volume of at least 100,000 can they start talking about making money.)
Well, even with Xiaomi doing this, I don’t think it will explode…
In recent months, a bunch of competitors priced at 200,000-300,000 RMB have entered the market… they all have 800V, high power, great exterior, great interior, intelligent driving and intelligent cabins, everything is fully equipped and advanced.
In any case, I’m a bit worried for Xiaomi’s cars. How about 149,900 RMB, C-class body with laser radar, 700 kilometers of pure electric range, full set of free intelligent driving, add four-wheel drive, and achieve 0 to 100 in less than 4 seconds? Let’s be friends with Xiaomi fans?
Analysis of First Launch Models
Let’s take a look at the first launch models at this car exhibition:
Among the aforementioned first launch models, I believe the following pure electric vehicle models are worth paying special attention to:
1. Kia EV5
The first model developed by Kia’s Chinese team, bearing the historical mission of reviving Kia in China and the success or failure of Kia’s electrification transformation in China.
The dimensions of this car are 4615×1875×1715, but the visual perception is larger than the actual size. The model launched at this auto show is the standard range version with a 64-degree battery, with a CLTC range of 530 kilometers. The long-range version with an 88-degree battery will be available in early next year, with a CLTC range of up to 720 kilometers.
What surprises me the most about this car is its price. For a mid-size electric SUV, the starting price is only 149,800 yuan!!!? This price is not only much lower than other joint-venture electric SUVs, but even lower than new energy electric SUVs. It feels like this pricing truly reflects Kia’s determination and courage to fight back.
Unfortunately, the EV5’s overall vehicle architecture still operates on 400 volts, which appears somewhat outdated compared to the widespread release of 800-volt systems by new energy brands today.
2. MG Cyberster
After the discontinuation of convertible sports cars like the MG TF, Fiat Coupe, and Toyota MR2 worldwide, the Mazda MX-5 is now the only one left for the average consumer.
This time, it is very pleasing to see that SAIC Motor, a state-owned enterprise, has done something politically incorrect: they have launched the Cyberster, a pure electric convertible sports car targeting the niche market! It is important to note that the decision-making of state-owned enterprises prioritizes stability and seeks to avoid various market risks. Therefore, the fact that SAIC Motor’s management approved the development and production of such a niche vehicle is truly remarkable!
The Cyberster comes in two battery options: a 64-degree CLTC battery with a range of 501 kilometers and a 77-degree CLTC battery with a range of 580 kilometers. There is also a four-wheel-drive version with a 77-degree CLTC battery and a range of 520 kilometers.
Although the convertible style of this car means that sales will not be very large, I expect it to be very popular overseas, and it is very likely that its sales abroad will far exceed those in China, just like the MG HS.
Unfortunately, the Cyberster’s overall architecture is still 400 volts, which is a pity.
3. Extreme Cool 007
Extreme Cool has finally launched its first model with a standard 800V high-voltage architecture, named 007. I guess the marketing team of Extreme Cool is in talks with Metro-Goldwyn-Mayer, the production company of the 007 movies, about endorsement. It is even possible that the upcoming latest generation 007 actor will endorse this car and that the car will be featured in the latest 007 movie.
The dimensions of this car are 4865×1900×1450, and the starting price is only 229,900 yuan, which is simply too cheap!!! After its release, it will definitely take away many customers who were considering the Xpeng P7i, Tesla Model 3, and NIO ET5.
The battery pack size was not announced at the launch event, only mentioning a maximum range of 870 kilometers. I speculate that the 870-kilometer version uses the long-lasting 100-degree battery from the Vast Platform. The Vast Platform also has an 86-degree battery, so the estimated range will be around 688 kilometers.
Wait a minute, are you telling me that I can get a range of 688 kilometers for only 229,900 yuan? This price is simply unbelievable! I guess many people buying this car are attracted by this impressive range.
This article was originally published on November 18, 2023, in Shanghai, China.
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China’s Automotive Market: Intense Competition, Prominent New Energy MPV Market, Emerging New Energy Sedan Market, and Broad Prospects in the New Energy SUV Market.
Produced by Zhineng Automobile
The Guangzhou Auto Show in 2023 marked the end of the year for the Chinese automotive market. At this critical moment, the heated competition in the industry is highlighted. “Internal competition” is no longer a joke, but a driving force for companies to survive as the overall consumption trend in the automotive industry may decline. The Guangzhou Auto Show was even larger this year, with a total of 1,132 vehicles exhibited, including 59 new models, 8 of which were world premieres (although we don’t remember them all), 20 concept cars, and 469 new energy vehicles. Zhineng Automobile also went to the show and let’s take a look at the current situation.
Part 1
New Energy MPV Market
The New Energy MPV market is a new track that has been developed. In this car exhibition, two models were showcased: the low-key Xiaopeng X9 and the high-profile Li Xiang MEGA. From the results, Xiaopeng X9 revealed its price and all information, while Li Xiang MEGA became the fastest car to receive orders in the tens of thousands.
Whether the pure electric MPVs, Xiaopeng X9 and MEGA, can open up the market has become the core of the competition.
- In 2022, Xiaopeng G9 is focusing on 800V fast charging, while Li Xiang L9 is developing refrigerators and televisions.
- In 2023, Xiaopeng X9 will be launching a large TV, while Li Xiang MEGA will be focusing on pure electric 800V fast charging.
Part 2
New Energy Sedan Market
The pure electric sedan market didn’t have many cars to begin with, some of which we are familiar with, such as Model 3, the Han series, Xiaopeng P7, and NIO ET5, along with the unconventional Jike 001.
After this auto show:
● Jike 007, starting at 22.49
● Galaxy E8 made an appearance without announcing the price
● Zhijie S7, priced between 258,000 to 358,000, is a bit lukewarm compared to Wenjie
● Xing Ji Yuan, priced between 248,000 to 358,000, is the sibling of Zhijie S7
● Xiaomi SU7, a newly launched sensation, causing a buzz since it was listed on the Ministry of Industry and Information Technology’s website.
Based on the future outlook, large and mid-sized pure electric sedans (which may eventually have versions with engines) are booming.
Part 3
This is the third part of the text. In this part, we will discuss the main objectives and goals of the project.
Objectives
The project has three main objectives:
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To increase brand awareness: One of the main goals of the project is to increase the company’s brand awareness among the target audience. This will be achieved through various marketing strategies such as social media campaigns, advertising, and public relations.
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To expand the customer base: Another important objective is to expand the customer base and attract new customers. This will be done by offering promotional discounts, launching new products, and improving customer service.
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To improve customer retention: The project aims to improve customer retention by strengthening the company’s relationship with existing customers. This will be accomplished through personalized communication, loyalty programs, and regular follow-ups.
Goals
To achieve the above objectives, the project has set the following goals:
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Increase brand recognition by 20% within the first six months.
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Acquire 5000 new customers within the first year.
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Improve customer retention rate by 15% within the first year.
By accomplishing these goals, the project aims to drive business growth and enhance the company’s reputation in the market.
New Energy SUV
The new energy SUV market doesn’t have many highlights this time, because besides the Model Y, this pure electric market is lackluster. However, we have observed that the ZERUN C10 and Chery Jetour’s Shanheline (L9, L6) have started to learn from the concept of an ideal family SUV. The success of the Ideal 300-450, has injected many car companies with a direction to learn from. The products they produce will cover the 150,000 to 250,000 yuan range, and this field will take off in the near future.
The first-mover advantage gained from micro-innovations is highly likely to be caught up with. Major cases include Great Wall’s first-mover advantage in SUVs, Tank’s first-mover advantage in off-road vehicles, and Ora’s pioneering of small pure electric vehicles for women. In profitable markets, the influx of Chinese automakers will make this raceway exceptionally competitive.
Conclusion
Having gone through the entire Guangzhou Auto Show, it is clear that 2024 will not be a comfortable year for the automotive industry. Automakers and their counterparts can only continue to participate in this fierce battle for survival. No one can stand aside unless they are not related to the Chinese market.
Exciting Competition at the Auto Show: MPV Throne, Rise of Chinese Brands, Highlights of Geely, Traditional Luxury, BYD Legion.
The 2023 Guangzhou Auto Show is definitely a treasure trove of cars.
MPV Throne Competition
Let’s start by taking a look at the competition in the MPV market. The Idealmega, Xiaopeng X9, and Great Wall Wei brand Gao Shan are three MPVs that each have their own strengths. The Idealmega has attracted a lot of attention with its powerful range and luxurious interior design. The Xiaopeng X9 has won consumers' hearts with its advanced technology and spacious interior. The Great Wall Wei brand Gao Shan stands out with its elegant design and excellent performance.
This competition for the MPV throne is something to look forward to.
Rise of Chinese Brands: Avita 12, Zhijie S7, Wenjie M9
Now let’s take a look at Chinese brands. The Avita 12, Zhijie S7, and Wenjie M9 represent Chinese brands. The Avita 12 has attracted a lot of attention with its unique design style and powerful performance. The Zhijie S7 has won consumers' hearts with its innovative technology and spacious interior. The Wenjie M9 is the latest result of Huawei’s collaboration with Ceres. With Huawei’s strong technology and Ceres' manufacturing capabilities, the Wenjie M9 is expected to gain a foothold in the high-end market.
Geely’s Emergence: Star River E8, Extreme Krypton 007, Polar Star 4
Geely’s cars have also performed exceptionally well at this auto show. Star River E8, Extreme Krypton 007, and Polar Star 4 are all excellent representatives of Geely. Star River E8 has attracted consumers' attention with its stylish design and efficient performance.
Extreme Krypton 007 has won consumers' hearts with its advanced technology and sporty exterior design.
Traditional Luxury Brands: BMW i5, 3 New Mercedes-Benz Cars
Of course, we can’t forget about traditional luxury brands. BMW i5 and the 3 new Mercedes-Benz cars are the latest masterpieces of traditional luxury brands. BMW i5 has won consumers' attention with its elegant design and advanced technology configuration. The 3 new Mercedes-Benz cars have attracted a lot of attention with their different characteristics.
Whether it’s performance, comfort, or technology, traditional luxury brands have demonstrated their strength and charm.
BYD Legion: Leopard 5, Supercar U9, Sealion 07, Song L, Eternity Concept Car
Finally, let’s take a look at the latest masterpieces from BYD Legion. Leopard 5, Supercar U9, Sealion 07, Song L, and Eternity Concept Car are all the latest models from BYD.
Leopard 5 has attracted consumers' attention with its stylish design and excellent performance. Supercar U9 has won consumers' hearts with its powerful dynamics and streamlined design. Sealion 07 has attracted a lot of attention with its spacious interior and advanced technology configuration. Song L is a popular model under BYD, winning consumers' recognition with its excellent performance and comfortable space.
The Eternity Concept Car is a concept car from BYD, representing BYD’s future design direction and technological innovation.
Chery Arrizo A8: The Most Powerful Plug-in Hybrid in the Hundred Thousand Range
I have to mention Chery! This once dominant domestic independent brand has been quiet for so many years, but it has finally started to take off recently!
Chery Automobile used to be the sales champion among domestic independent brands, but later due to failed attempts to compete with high-end brands and brand strategy mistakes, as well as persistently adhering to the independent technology research and development route, it experienced a long period of declining sales and even dropped out of the top-tier of domestic independent brands. However, Chery, which boasts technological innovation and insists on the independent research and development path, is now experiencing a burst of growth.
Chery’s technological innovation is truly admirable.
Yin Tongyue, the Secretary of the Party Committee and Chairman of Chery Group, once said, “The future Chery is not only China’s Chery, but also the world’s Chery.” Chery Group has gradually realized the leap from “China’s Chery” to “the world’s Chery,” undoubtedly relying on its strong sales as a powerful weapon. In October, Chery Group sold 200,313 vehicles, a year-on-year increase of 50.8%; monthly sales exceeded 200,000 units for the first time, once again breaking records. In the past four months, Chery Group has continuously surpassed 150,000, 170,000, 190,000, and 200,000 units in monthly sales. From January to October, Chery Group accumulated sales of 1,453,550 vehicles, a year-on-year increase of 41.6%.
Chery’s sales are truly experiencing explosive growth.
At the Guangzhou Auto Show that started on the 17th, Chery Automobile also shined brightly. Chery’s Arrizo series' first mass-produced models, the A8 and A8 Pro, made their global debut, providing users around the world with a more intelligent and environmentally friendly travel lifestyle with comprehensive technological advantages. In addition, the Fengyun T6, Fengyun concept cars A9 and T11, as well as the Tiggo 9, Arrizo 8 high-energy version, and Tiggo 6 Plus, among other star models, also appeared on the booth simultaneously. With the full lineup of Chery’s four major product series, Chery has entered a new stage of development with a dual focus on new energy and traditional fuel.
Chery, beloved worldwide for its technological innovation.
Chery Automobile brings a lineup of heavyweight new energy vehicle models to the 2023 Guangzhou Auto Show.
Today, I will focus on Chery’s debut of the Arrizo A8 at the Guangzhou Auto Show.
It should be a popular model.
At the Guangzhou Auto Show, the Arrizo A8 and A8 Pro made a stunning appearance with their “C-design” dual styling, attracting widespread attention. With its global standards and world-class Kunkun super-hybrid C-DM technology, it showcases high energy efficiency, high performance, high intelligence, and high safety to users globally, redefining the value perception of hybrid sedans in the market and meeting the expectations of users for high quality and high value. It brings users a cost-effective hybrid travel experience with fuel and electricity savings.
The Arrizo A8 makes its debut at the Guangzhou Auto Show.
Empowered by the Kunkun super-hybrid C-DM technology, the Arrizo A8 achieves an industry-leading WLTC comprehensive fuel consumption of 1.0L per 100 kilometers and WLTC electric fuel consumption as low as 4.2L per 100 kilometers, providing users with a low-cost experience of fuel and electricity savings. The pure electric range of this vehicle exceeds 125 kilometers on the CLTC cycle, and the WLTC comprehensive range exceeds 1400 kilometers, achieving the ability to refuel or recharge anytime, anywhere, perfectly covering all travel scenarios and effectively solving consumers' range anxiety.
Selected as one of the “China Heart” Top 10 Engines and Hybrid Systems in 2023.
Not only is it energy-efficient, but the Chery Arrizo A8 also offers users a powerful driving experience with its world-class hybrid technology. The maximum power of the hybrid-specific engine is 115 kW, the maximum torque reaches 220 N·m, and it can accelerate from 0 to 50 km/h in 3.4 seconds, with a top speed of 240 km/h. It only takes 19 minutes to fast charge the battery from 30% to 80%, allowing you to stay one step ahead; paired with the infinitely variable super hybrid DHT transmission, the power output of the Arrizo A8 is smooth and seamless throughout the entire speed range, providing effortless overtaking and an enjoyable driving experience for users.
Could it be the most powerful hybrid in the hundred thousand range?
In terms of exterior design, the A8 is highly similar to the gasoline version and looks quite impressive. The front grille adopts a lattice design and is accompanied by Chery’s latest flat logo, highlighting its identity as a new energy vehicle. In terms of dimensions, the new car has consistent length, width, and height measurements with the gasoline version at 4780 × 1843 × 1469mm, and a wheelbase of 2790mm.
The overall appearance is similar to the Arrizo 8.
It looks coordinated from the side as well.
In terms of interior design and technological innovation, this car is clearly making an effort to attract young people. The Chery Arrizo A8 is equipped with a 24.6-inch ultra-large intelligent dual touchscreen, equipped with a state-of-the-art 8155 chip, 8-core CPU + 7nm manufacturing process, and can boot up in just 2 seconds, executing over 20 commands within 30 seconds, providing faster recognition and response speed. It becomes an all-weather travel assistant that can easily handle even the most complex commands.
The interior is youthful and filled with a sense of technology.
In terms of safety, the Chery Arrizo A8 is built based on global five-star safety standards. The vehicle adopts 80% high-strength steel and 20.6% hot-formed steel, with the front aluminum alloy anti-collision beam covering 78.13% of the car’s frontal area, as well as a door ring design using Benteler’s hot-formed integrated restraints, making the body as solid as a steel fortress. It has 10 safety airbags unique in its class, creating a final safety barrier. In terms of battery safety, the Arrizo A8 adopts a brand-new Guardian battery safety system, ensuring that battery safety is no longer a pain point for users.
A “saturated” protective safety body.
Comprehensive safety protection.
In my opinion, the Chery Arrizo A8 will become the most powerful plug-in hybrid in the hundred thousand range, no doubt about it! This post serves as proof!
Attention to Small Areas and the Automobile Economy
Due to the nature of my work, I pay close attention to issues related to people’s livelihoods.
I believe that the basic necessities of a person’s life revolve around clothing, food, shelter, and transportation.
Public transportation has now become widely available, but for families with higher travel demands, the focus is on automobiles.
China is not just about Beijing, Shanghai, and Guangzhou; small cities and counties are where more ordinary Chinese people live. The reality is that their voices are seldom heard.
In fact, small areas are the places that deserve the most attention. They form the stable foundation, and I predict that county economies will be the next critical driving force behind the growth of the automobile industry.
I remember many years ago when I visited some counties. At that time, mobile phones were commonly referred to as “street machines,” representing the popularization of high cost-performance and nearly all the local residents could be seen using a few specific models.
At the 2023 Guangzhou Auto Show, due to the rise of domestically produced automobiles, I am focusing on some high cost-performance “street cars.” These cars should not only attract people from big cities but also reduce the threshold for car ownership in non-metropolitan areas.
The basic requirements include affordability, spaciousness, practicality that can accommodate passengers and cargo, strong functionality, low fuel consumption for gasoline vehicles, and long battery life for electric vehicles.
In my search, I discovered the Wuling Xingguang, which seems to be very practical and reasonably priced. I wonder if it will become popular. Since I’m not a car professional and don’t like to delve into engine and chassis specifications, I’ll keep it simple:
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Price: Around 100,000 RMB.
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Dimensions: Length 4,835mm, Width 1,860mm, Height 1,515mm, Wheelbase 2,800mm.
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Appearance: Take a look at the pictures, it seems decent.
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Range: Hybrid, with a pure electric range of 70km and 150km, and a claimed total range of 1,100km when fully fueled.
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It seems to come with all the other additional high-tech features. Detailed information can be found online.
It would be even better if it qualifies for preferential policies like the “Home Appliances to the Countryside” program.
I’m not sure which one is more cost-effective compared to the BYD Qin hybrid version.
In the past, I used to enjoy looking at luxury brands at auto shows, but now that I’m older, what I find most exciting is the intense competition and cost-effectiveness of compact cars that are suitable for commuting and grocery shopping. After all, it benefits the majority of people.
HiPhi A: A New Chapter in Technological Luxury Cars
Background: On November 15, 2023, Gaohe Motors unveiled the HiPhi A, another heavyweight luxury car that carries the ambitious vision of Ding Zong’s industrial development and national service. At the launch event, Ding Zong appeared in an evening dress, setting the stage for the slogan “Ditch the evening dress, embrace the new century.” As the audience chuckled at Ding Zong’s humor, the HiPhi A, a cutting-edge supercar of the new century, took the lead in setting a new trend in the aesthetic of top-level supercars, representing a benchmark of performance driven by pioneering hardcore technology.
At the Guangzhou Auto Show, one could witness the splendor of the HiPhi A up close. As Gaohe Motors' first co-branded product, the HiPhi A boasts a 0-100km/h acceleration of just 2 seconds and a top speed approaching 300km/h. The car will be sold in limited quantities worldwide, with official production and delivery scheduled to begin in the first quarter of 2025.
The interior of the HiPhi A is minimalist and retro, and it introduces Gaohe’s fully self-developed AI technology into the realm of supercars. The HiPhi Bot, a multi-axis displacement robot, showcases a digital-era human-vehicle interactive experience. This robot can be controlled using voice commands and gestures, fully expressing a sense of technology.
The HiPhi A badge embodies a strong sense of technology, with its dreamlike “A” shape that is both playful and dignified.
On the same exhibition stand, there is also the Apollo limited edition flagship sports car, which can only be customized for private individuals. The design that transcends time is truly surprising.
The HiPhi A powertrain will be the first to incorporate Gaohe’s self-developed high-performance power system, built on an 800V platform and adopting a front single-motor + rear dual-motor layout. The system’s peak power can reach 1305P. The motors are equipped with industry-leading ultra-high rotational speed carbon fiber rotors, enabling them to achieve a speed of up to 20,000 rotations per minute.
As Ding Zong said at the launch event, the purpose of developing this car is to accelerate the application of technology and allow more people to experience the driving sensation of a luxury vehicle. He sees himself as a seed and hopes that it will quickly grow into a towering tree deeply rooted in the user experience, absorbing the nourishment of technology and basking in the sunlight of the times.
Zeekr 007: Performance, Range, Innovative Design, Intelligent Cabin
Zeekr 007
Priced at 224,900 RMB, the base model has a rated range of 688 km, 800V, a single electric motor with a power output of 310 kW, 400+ horsepower, and a 0-100 km/h acceleration time of 5.4 seconds. The dual motor version achieves 0-100 km/h in 2.84 seconds. With a series of innovative design elements, over 5,000 units of this car were pre-ordered within 30 minutes. This car is indeed a “treasure”.
The performance of the Zeekr 007 is highly impressive. It features an 800V architecture and is equipped with the same silicon carbide motor as the Zeekr 001 FR. The single motor rear-wheel drive version has a peak power output of 310 kW, 422 horsepower, and achieves a 0-100 km/h acceleration in 5.4 seconds. The dual motor version has power outputs of 165 kW and 310 kW for the front and rear motors respectively, allowing it to accelerate from 0-100 km/h in less than 3 seconds, with the fastest time being 2.84 seconds. This model claims to be the fastest accelerating mid-size pure electric sedan in the global market.
The standard range version has a comprehensive range of 688 km, while the extended range version has a comprehensive range of 870 km. All models are equipped with lithium iron phosphate batteries. Thanks to the 800V high-voltage platform, the Zeekr 007 has the capability to achieve “15 minutes of charging for 610 km of range”, providing ultra-fast energy replenishment.
Overall, the performance figures are explosive, especially when paired with a price tag of 224,900 RMB. It’s no wonder that many people are exclaiming “It’s a great deal!”
The exterior design is also very avant-garde and innovative.
Finally breaking free from the shadow of Lynk & Co, the Zeekr 007 adopts a brand new Hidden Energy design language to create a “minimalist and luxurious” exterior style. The most eye-catching feature is the front face, which no longer sports sharp lines but is instead equipped with a 90-inch ultra-wide display area called the Zeekr Stargate integrated intelligent light curtain. It can display custom patterns via the central control or other methods, giving it a strong sense of technology. Moreover, the brightness of the light curtain can reach up to 10,000 nits, making it the brightest among all when camping.
The car features a floating roof design, and in terms of the rear, the short rear end design, clamshell-style tailgate, and integrated LED lighting emphasize the sporty feel.
In other aspects, the intelligent cabin is equipped with a Qualcomm Snapdragon 8295 chip, a full LCD instrument display + a 15.05-inch 2.5K OLED central control screen + a 35.5-inch AR-HUD augmented reality head-up display system. It also comes with NAPPA leather seats, a 21-speaker 7.1.4 Dolby panoramic sound system, and multicolor ambient lighting. It is equipped with a fully self-developed intelligent driving solution.
It is worth mentioning that the high-end version is available in yellow, taking its appearance to another level.
Lastly, it must be said that the 200,000+ RMB price range is truly competitive now.